Sunday, 21 April 2013

dicatator



Media Forms: How does the extract use media language to establish the programme’s genre?

The programme is a comedy so they use media language by introducing him and also the way he answers questions is funny. He also says ‘Death to the West’ and from that you can tell he is being funny and it is a comedy movie. Because he is in a western country when saying that phrase, and it is ironic. Also because of his costume you can tell it is a comedy because he is over dressed and he is wearing an army uniform to an award show. He also speaks very loud when he is being interviewed and he is joking with the interviewee. He spills ashes on the interviewee and gets dragged away by the security guards and from that you know that the film is comedy and this extract is for humour.

-      Media Representations: How is ethnicity represented in the extract?

Ethnicity is represented in the extract by the words the dictator uses and from the start his name gives an idea. It is a stereotype of Middle Eastern people and also the way they speak with the accent. He also tries to mock them with them being control freaks and dictators like most Middle Eastern leaders. He also jokes by making females his body guards and doing what he wants; therefore fulfilling the movies name ‘the dictator’. The film is inspired by Gaddafi and is based on him a little. It is also border line racist because of the things which are said in the movie but in this extract he doesn’t represent the characters ethnicity much.


-      Media Institutions: In what ways is the extract typical of the Hollywood film industry?

It is a typical Hollywood film because the interview is on the red carpet, and the dictator is being interviewed by a journalist asking him questions about the film. Also Hollywood movies make it to the Oscars and the dictator must have been a successful film to make it there. There are a lot of cameras and the lights are bright therefore creating attention to the carpet. Although the dictator was the main star on the red carpet because, of his antics when he was being interviewed. When the interviewee is being introduced in the news, the mention the film dictator and the hit blockbuster it is. 

-      Media Audiences: In what ways does the extract promote film to audiences?

The content of the interview because he talks about scenarios in the movie, and the audience would need to watch the film to understand what the dictator is talking about and what he means. It also promotes through the comedy and controversy that goes through the interview. Because he gets dragged by the security guards, he spills ashes on the interviewee as well. This makes the audience more interested and wonder what he does in the movie. He doesn’t follow rules and is rebellious so that creates humour as well, something the audience looks forward to.

Monday, 15 April 2013

call of duty



 Call of Duty video game trailer
  • Media Forms: What codes and conventions does the trailer use to establish the text’s genre?
The genre of call of duty trailer is a action as you can see the trailer feature many props like the explosions,  guns, the blood, cars blowing up and the bombs which all creates a mood and set the genre of the trailer. With all of these convention creates a mood for the audience with the icon and the setting show how all of this come together to show this genre. The trailer use lot of POV shot to show the audience how to play and what they’ll see but however it also creates show a way on how war is in real life, it not bird eye view or long shot, it’s a point of view shot and create a mood and setting for the audience like there are in a war zone. Another code and convention is that the soldiers running about and stay together like it was a real war zone battle field, also the clothes and helmets look very real, so it show a lot of realism.  

  • Media Representations: How is war represented in the trailer?
 It represents the modern war and what technologies they use in war. The trailer has a negative and bad representation of war as it show war as a dangerous and gruesome place to be, as we see many soldiers die, blood squashing out, bombs, guns, everyone shooting, having a tensed mood and dangerous places, by doing this it will show the audience on how soldiers live out there and what they have to do and a idea on what war is like. As a result, could create more people to buy guns and act violence at people in real life.    
  • Media Institutions: In what ways is the trailer typical of the video game industry?
 The video game trailer is a typical of one in the industry as the trailer has many affects, animations and graphic within the trailer, in the trailer there is fast pace and loud music which engage the audience to look at and watch the trailer as it keep you going. Also the voice over of the main character and the narrators it’s very effective because normal with voice over there a background story to it, so it the audience going and still with the trailer.  The audience would be more interested in finding out about what the game would be like, therefore by showing the different elements in this trailer would keep them engaged and entertained.
  • Media Audiences: Who does this text appeal to and what pleasures does it offer?

This game will appeal to males between the ages of 14 – 30 years old, because boys mainly enjoy playing these types of war and action games with others, by themselves and online. Although this game is for 18 and over they would still get someone to purchase the game for them .The call of duty trailer mostly appeal to teenagers and young adults via the convention which feature in the trailer like the violence, guns, the blood and the strong language, and these are the different types of thing that teenagers like an appeal from. For the demographic and psychographic class, this trailer will fall in to the group of C2, D and C1 as these people are aspires as they want to follow and be in those footsteps, they are not leader, they do what everyone doing, also the Xbox console cost a lot of money to buy so not many people can afford to buy the console, especially the people in the E group for demographic.     

Guardian News Advert


Guardian News Advert

Media Forms: What techniques does the ad use to persuade the audience to consume the Guardian?
They update the stories very quickly and they tell the stories accurately, which shows they are a good newspapers. Also they distribute the news in many different forms for example tablets, pads and phones. It is a quick way to read the news and be updated with current affairs. Also the audience can be updated while they’re on the move and easy to access.
Also the newspaper is updated each bit of the story and they update the public everything that is happening and any changes which are currently happening. The Guardian is with the story every step of the way.

Representation: How is the news represented in the ad?


They are represented as very reliable and consistent with their information, they follow the story every step of the way. Also it is represented as modern because of people using social networking sites to interact about the newspaper articles.
The guardian newspaper also makes people have opinions on the story and tweet their views, the audience can tweet the article as well so other people can also see. Also people can have views and they can be changed by the newspaper giving them information. They can also create a revolt within the people because they manipulate the public’s information.





Media Institution: What issues of new technology does this ad raise and what does it tell us about the values of The Guardian?


The news paper is represented as how new technology has shown people views and opinion, as more people can use their computer and their smart phone to access newspaper articles and keep up to date with the current affairs. This is effective in showing that technology has become more modern and advanced over the years. With doing this it creates a viral spends to everyone around and it very fast for people to get this information and views from people. The issues Is that technology is now up to date and modern as many people have the internet on their phones, so it more advance and popular for many people. People can also use social networking sites to interact about the articles the guardian posts.

Audience: On the basis of this ad, who does the Guardian brand appeal to?

It appeals to intelligent and educated people because they would go out their way to read the news. Also they want to be updated with all the news, because it could affect their life. I would also say people which are up to date with technology and social networking. Because the audience uses tablets and social networking sites to read and interact about the articles the guardian posts.

Thursday, 28 March 2013

Cover work i newspapers


Media Forms
how does the text both subvert and reinforce the typical conventions for a newspaper front page? (12 marks)

This is a typical newspaper because it has main story at the front and has bullet points of other stories in the newspaper. They also have some pictures of the other features in the newspaper like the sport which is at the back. Also they have a cross word which most newspapers have so this keeps it traditional and reinforces the typical convention for a newspaper.

The ‘i’ newspaper also subverts from a typical newspaper because they have a title that says the newspaper of the year at the top in red. It also has the price at the top left corner of the newspaper and this isn’t usually on newspapers, so this makes it unique from the traditional newspaper. Also the font colour is different colours for the main title and they are trying to get a British feel to the story. This is also something different and the ‘I’ and the sun would do, other newspapers fonts are generally black. It is laid out more like a magazine than a newspaper because of the little pictures of each story.

Media Institutions
Why might the ‘i’ newspaper have been successful in a newspaper industry that has generally been in decline? (12 marks)

The ‘i’ newspaper has been successful because the public feel engaged with the ‘i’ newspaper than the other newspapers. This is why they make a lot of sales and also the price they sell the paper for is very reasonable. Also majority of the UK is white British, so for that reason they are the target audience it appeals to. They purchase the newspaper because it is about mainly about Britain and stories related to it.

Media Audiences
what would you expect the ‘i’ newspaper’s target audience to be based on this front page? (12 marks)


I would expect the target audience to be British and white because of the newspapers articles and it doesn’t have multicultural stories. Also everybody on the front page is white and British, so for that reason they are the target audience. 

I would expect the target audience to also be educated because of the stories that featured on the front page.  They aren’t gossip stories or about celebrities but it relates to the UK.  And the current affairs which are going on right now, educated people would want to be updated with this information.

Media Representations
how is Britain represented in this text? (12 marks)

British people are represented as patriotic because thousands of people turned up to Buckingham palace for the queen’s jubilee. Also there were pictures of street parties of people celebrating the jubilee and they’re wearing royal family masks. The main story is the queen’s diamond jubilee and it shows how patriotic Britain is because the royal family is still important to them. Also the next stories underneath the ‘thousands attend Buckingham palace jubilee gig’ are still related to Britain and it doesn’t mention any other story.

Every single article on the front page is related to Britain and this represents Britain as very proud of themselves and what they have. For example Andy Murray in the sport and also the England Football and this is only British sport. Also at the top the other articles are related to Britain and it doesn’t mention other countries outside it.


Monday, 18 March 2013

Print, broadcast the amazing spiderman

The amazing Spider Man 


Broadcast:




They ask Andrew Garfield how he feels playing spider man, and also what he thinks of spider man. He says he used to read the comics and  he wished spider man was a real super hero when he was younger. Because he used to get bullied and spider man would save him, so he used to read the comics. They also speak to Rhys Ifans and he plays the Lizard in the movie. They ask him how he got into acting and also what it takes to play the Lizard. He says when he got the call to play the role; he never took time to answer because spider man comics were also part of his childhood. He says playing the villain is fun and he has to get into character to be evil. Because he isn’t like that usually, although he enjoyed playing the role.

Print:

Spider man is compared to other movies and their performance on the first night, Spider man was the most successful out of them in 2012. It was also one of the most anticipated movies of 2012 even though it was a remake.
The amazing spider man movie had a positive reaction in the UK, people were waiting for this movie and they were excited. It made the second highest opening after avengers. And these two movies were compared a lot and are both comic book movies. Although Avengers made a better opening and also had more people talking about it more.
But people were excited about spider man but not as much as the avengers. The amazing Spider man made £ 11,091,972 in the first year from 552 places and it shows how successful the movie was in the UK.

http://www.guardian.co.uk/film/filmblog/2012/jul/10/the-amazing-spider-man-uk-box-office


Monday, 11 March 2013

learning response. essay

Learning response: I need to cover all three platforms. write 2 paragraphs covering print.
WWW: Clearly written, covering a range of example.

Level 3:
- sound understanding of media ideas/issue/theories/debates.
- Evidence of all 3 platforms (print, broadcast, e-media).

The print part of ill manors is a guardian article where

Also, the main image is of the protagonist Aaron (played by Riz Ahmed) who looks serious which is highlighted, through his facial expressions as he holds the gun in a forceful way, looking straight into the mirror. The semi-naked image of the protagonist would appeal to the female audience as well as homosexual individuals as well, which could make them want to watch the film. Furthermore, the iconography of the gun is effective in highlighting the genre of the film which is urban teen drama. This is because; a gun symbolizes violence death, blood, freedom, power ect suggesting the film will include elements of each one. Furthermore, the typography of 'Ill Manors' is in a bold and striking red front which is effective, as it makes it clear for the audience to read the film name. Additionally, below the title of the film name in a small italic black font it states "Plan's B, Plan's B: become a movie director" self-explanatory as the audience would clearly know who directed the film. Furthermore, the empire magazine is mainly informing the audience about the film therefore, it does not focus on Plan B social background compared to other print media's which do. The demographics associated with this specialist magazine would be A,B,C1 therefore, targeting more middle class individuals.

Amzing spider man

The Amazing Spider Man
Plot
Like most teenagers, Peter is trying to figure out who he is and how he got to be the person he is today. Peter is also finding his way with his first high school crush, Gwen Stacy, and together, they struggle with love, commitment, and secrets. As Peter discovers a mysterious briefcase that belonged to his father, he begins a quest to understand his parents' disappearance - leading him directly to Oscorp and the lab of Dr Curt Connors, his father's former partner. As Spider-Man is set on a collision course with Connors' alter-ego, The Lizard, Peter will make life-altering choices to use his powers and shape his destiny to become a hero.
Genres
Action | Adventure | Fantasy
Release Date:
3 July 2012 (UK) 
Box Office
Budget:
 $230,000,000 (estimated)
Opening Weekend:
 $62,004,688 (USA) (6 July 2012)
Gross:
 $262,030,663 (USA) (12 October 2012)
Production Co:
 Columbia Pictures ,  Marvel Enterprises 
Sound Mix:
 Dolby Digital | Datasat | SDDS
Stan Lee:  The man in the library unaware of the events going on behind him.
Quotes
Gwen Stacy: You're a wanted man, Peter Parker.



That’s saying a lot, given how cautiously optimistic I’ve been so far about the Spidey re-boot. After all, the last of the Tobey Maguire/Sam Raimi films hit theatres just five years ago, and while “Spider-Man 3” wasn’t as beloved by fans or critics as the first two films, it still made over $800 million worldwide. Not to mention the fact that the first “Spider-Man” film is just 10 years old, so isn’t it too soon to tell the origin story all over again?

Similarly, it’s fun to see Garfield playing a version of Peter Parker that feels truer to the character so many comic book readers have fallen in love with over the years – be it his mad science skills, trash-talking his foes when he dons the Spidey costume, or seeming more like a genuine modern-day teenager when spending time with his girl Gwen Stacy (Emma Stone) and her family.

Similarities and differences

There aren't many similarities apart from the people that had a big part to play in both the movies. Stan lee (spider man) and Plan B (ill manors) starred in the movie both playing a small cameo role. They both had websites created and related to the movie and this got an inside view on the movie. Also they use social networking sites to communicate to fans and also update them about the films on goings. They can also communicate to the actors and ask them any questions they have and that.


The difference is that spider man has a bigger budget than ill manor, so they could get the best actors available. Also this meant the trailer and promotion of the movie was better than ill manors because they had more money to spend. Spider man could also spend more money on the settings and the places it was set such as New York. Whereas ill manors were set in a suburb in London and they couldn't set it in a better place because of their budget.









4. Go to the official website of your film. Analyse it. What different features does it contain? How does it try to engage the audience?

5. Embed the official trailer on your blog. Analyse it. Consider the Media Language used and how it would appeal to audiences.