It gives you an idea of what the
movie is about and who starts in it. It also gives you a visual of the quality
of the movie and you have an insight on how the movie is going to be, by seeing
a short clip. It is a typical trailer
because it shows the main actors in the trailer and has snippets of them acting.
It also has a visual of the movie and makes the viewer understand better. It
also has a location where this makes the trailer more urban and relatable to
the audience. It is trying to promote that no all young people are trouble
makers and only a minority are. Also the government hasn’t done anything for
those young people. Instead they are making things harder by closing their
community centres and not giving many job opportunities for them. And this is
why they resolve to violence and trouble because they get no help.
They are distributed on YouTube
and some social networking sites, so the target group that uses this media will
see it. It is a good way of being in the target groups eyes and it is there for
them to play easily.
Plan B uses his music to promote
his movie and he uses it in the trailer. The music creates an atmosphere and
creates a feeling of how the movie is going to be.
I would say the target audience
is from 16-22 year olds because the characters are roughly their age so they
are meant to emphasize with them. They might be going through those situations
or they might have friends who are. The
video has young people in it mainly and Plan B is trying to say that young
people are misunderstood. It has more young black boys in the video because
they are stereotyped as trouble makers by the government. And also all young
people with hoodies are stereotyped as trouble makers and thieves. And the
government doesn’t understand young people as well, so they choose to assume
that they are bad.